Since I have moved to a different location in my company, I have been plagued with theft from one particular group of women. At first I started noticing that certain cosmetics were there one day and gone the next. Lipsticks and liquid foundations trays would be completely empty. The first time I thought it must be an issue with the inventory software we employ. The previous manager hadn’t exactly been a steward of item management. The second time it happened, however, I knew I was getting boosted and I took action. I took a list of all the targeted items that were gone, and when they arrived in the delivery, I adhered Checkpoint Tags to every piece before I put them out for sale. It worked. For the next month, I had no issues and I figured we were good to go. Then they came back. I was working the floor and noticed two women come in, and when I greeted them they got awfully chatty and way too up close and friendly. (I’m also a certified forensic interviewer, and since I did not know these women as regular shoppers, I could tell they were being deceptive and they were up to something.) One put her giant bag in the shopping cart and the other diverted to the pharmacy area. I stayed with the makeup lady; I wasn’t falling for that. She went to all the sections with products that I had just covered in Checkpoint Tags. She picked up pieces and quickly put them back, all the while keeping her eye on me. She yelled at the other lady to come on, and they left. It worked so well, my staff and I have turned that wall silver with all the Checkpoint Tags we have put out. It’s not about catching the thief; it’s about preventing the loss.
The same concept can be applied by a wide variety of retailers, especially with security tags on clothes in clothing stores. You don’t have to wait until you get hit by a thief though. There is one sure fire way to know what items to pick to put Checkpoint Tags on. If people are buying it, then people are stealing it. There are flea markets and online sellers that specialize in selling stolen merchandise. They have no overhead, no money invested in the inventory, and it is a lucrative business. Clothing security is a huge opportunity. Between people just running out the door and fitting rooms, clothing and accessories are stolen at an alarming rate. Teenagers dare each other to come in and steal; some have blogs dedicated to showing off what they got and how they got away with it. They list in these blogs all the types of clothing security the stores use. Think ahead about what will likely be popular and what will make the “must-have” list for your shoppers. Putting security tags on clothes before they become a target will save you a lot of trouble. Believe me, going to court over a shoplifter is a pain, and in my opinion, they never get a tough enough punishment. If you deal with clothing security in a proactive manner, you get ahead of the game. Security tags on clothes are a fantastic deterrent. Some people will steal no matter what, but your main goal is to stop those that will steal only if they are presented with the perfect chance to get away with it. If you take away the criminal’s means to get away undetected, and beef up your clothing security, they will go steal from your competitor instead.
Clothing Security is important and we can help you with it. Call 1.866.914.2567 and let’s talk!